AstraZeneca in Gothenburg wanted to promote activity-based working and remind employees of best practice in common spaces. This needed to be done in a friendly and humorous manner.

My company Camar Media got the assignment to create four funny lofi-films. Together with art director and illustrator Magnus Lindau we created the character Dr Lou Sec – who turned out not being the best role model. In fact, he broke every rule.

I also composed the theme music for Dr Lou Sec, which can be heard on the Youtube-link.

(The material being produced for internal use, is not shared here.)