Director & Director of Photography
2021
Virtual production studio - Appia.live
Motion Control - Superposition_ch
Production - Lallali
When it comes to the French eyewear brand "Baars" you can definitely say that less is better.
Their simple and robust magnetic connector perfectly define their minimal and elegant approach.
To highlight their product I've had the pleasure to, once again, work with the robotics service of Superposition.ch and the great virtual production setup of Appia in Geneva to create a simple, yet organic and dynamic, rendering of Baars great design philosophy.