As part of my work at the SEO agency Bonzer, I was responsible for content creation and strategy to establish Bertling's brand-new Swedish digital presence from scratch. My focus was on crafting search-optimized, B2B landing pages for their core freight and logistics services, as well as building a pillar-cluster content universe to establish industry authority. By converting complex global transport concepts into high-intent search copy, my work directly contributed to taking their Swedish site from zero to over 780 monthly organic visitors and securing 144 Page-1 rankings.