As part of my work at the SEO agency Bonzer, I was responsible for content creation and strategy for Ledplastikcentrum, a specialized orthopedic clinic. Navigating Google's strict YMYL and E-E-A-T requirements for healthcare, I produced authoritative, patient-focused articles and landing pages centered on osteoarthritis and joint surgery. By building a comprehensive content universe that answered prospective patients' primary health questions, my work directly contributed to expanding the clinic's organic reach from 400 to nearly 10,000 monthly visitors in 18 months.