Per’s portfolio

Sierra Brand Identity

Dometic

Brand Identity Designer, Graphic Designer, Art Director

2022

  • Retail & E-commerce
  • Sport & Outdoor

Collaborators

  • Laurie Louvier — Account Director
  • Roger Price — Graphic Designer

Building a new visual identity for Sierra, a global marine brand within the Dometic group. This included a complete packaging redesign, which was launched in February 2022 to great industry acclaim, and the creation of comprehensive brand guidelines.